BUSINESS COMMUNICATION (WRITING SKILLS)

This program will give the participants two core learning:

1. Powerful techniques to write effectively to the targeted audience

•  Structuring one’s writing
•  Writing clearly and succinctly
• Addressing the audience needs

2. Global business email etiquette

Training Topics:
Business Writing- Rules of Effective Writing:
Understanding your reader’s needs:
1.Writing to answer the reader’s question, “What is in it for me?”
2. Writing to keep the reader engaged
3. Understanding the objective
4. Organizing your thoughts
5. Getting to the point
    1)Inductive vs. Deductive approach
    2)The ABC of writing
    3)Paragraphing
    4)Use of lists

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